In the FDM 339 3D Retail Store Design course, taught by Dr. Ju-Young Kang, students learn visual merchandising principles and design exterior and interior retail environments using MockShop (visual merchandising software), Adobe Photoshop, and AI integration. Students create walls, ceilings, flooring, store layouts, fixtures, promotional posters, display windows, mannequins, and planograms, aligned with their brand, store, and merchandise concepts. Please view all of the students' Spring 2026 3D retail store design projects here.
This Spring semester, Dr. Kang enhanced the curriculum by integrating virtual reality (VR) headsets. This immersive integration enabled students to export and navigate their 3D retail store models on VR hardware, refine VR system settings such as floor level and scale, etc., and view their store models so realistically that they felt as though they were stepping into an actual retail store. It created a uniquely experiential learning environment.
By Dr Ju-Young Kang